Saturday, October 30, 2010

Really: New Windows Phone 7 Official Ad



Really?

I mean come on, really? Consumers watching the commercials for the new Windows Phone 7 might want to think a little bit about what the commercial is really saying.

We all know that technology is becoming more and more involved in our daily lives. Walking about a college campus, it is not surprising to see the majority or students on their high tech phones, chatting on facebook on their computers, or even sending emails via their Ipad or Ipod.

Ponder this question though: Is the new Windows Phone "really" going to make it easier to get you "in and out and back to life?"

If you haven't done so, it might be interesting to do some research on the phone to see exactly what all the hype is about. Essentially, the new Windows Phone is just another way to distract us from real life. Windows Phone 7 has the usual features, texting and messaging, phone contact abilities, mobile web capability, and features thousands of apps. Windows Phone 7 even has special features that allow you to search for anything. Bing (the ever popular new search tool) is built into this search process, which can help consumers to figure out: "Where can we eat?" "Will it rain today?" or "How do I get there?"

Another interesting feature is linked into the contact book. Social networking sites such as facebook can be connected to your address book, where you can easily stay in contact with the latest photos and feeds that are posted on any of your contact's social networking sites.

Besides these few new aspects of Windows Phone 7, they also have new Office Mobile built into the phone. This allows those who need access to Word, Excel, or PowerPoint to work on their phone incase they are away from the office in an easier and for efficient manner. Windows Phone 7 also has a Music Hub, Game Hub,Video and Picture Hub, and a Marketplace Hub where you can shop till you drop.

With all of these new features, applications, and capabilities on the Windows Phone 7, are we really going to be less distracted by our phones? Although the commercial is quite humorous with all of the "really" moments of people being obsessed with using their phones during times when you would think they could resist, it does not really help the consumer if they are bombarded with new forms diversion.

Let's get back to the main question though. If someone were to tell you that the Windows Phone 7 is going to make it easier to get "in and out and back to life," what would you say? The proper response to that question may just be, "really?"

Jordan 

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